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SUMMARY:ANZ Licensing Brand Trends Update - 08/05/2026
DESCRIPTION:Australian Latest Brand Trends Explained\nJoin Licensing International for a fast\, insight-packed briefing on what’s shaping licensing right now. We’ll open with the 2025 Global Study\, then zoom into Australia\, kids\, teens\, and young adults\, to reveal where demand is building across screens\, toys\, fashion\, food\, and experiences. \nReports are a key benefit of our Membership\, so Licensing International members are free to attend.\n\nPresented by\nPhilippe Guinaudeau\, CEO of The BrandTrends Group and a globally recognised authority on consumer behaviour in toys\, games\, licensing\, and entertainment. With 33 years of international marketing and analytics experience\, Philippe leads brand and trend tracking across 40+ countries\, analysing 90\,000+ brands bi annually to help retailers and brand teams make smarter range\, promotion\, and partnership decisions. \nWho it’s for\nBrand owners\, licensees\, agents\, retailers\, buyers\, marketers\, and anyone planning ranges\, promotions\, and partnerships who wants to move with confidence\, not guesswork. \nWhat you’ll learn\n• The global picture\, 2025 retail sales of licensed products\, where growth is accelerating and what’s driving it\n• What’s shifting by property type: character and entertainment\, corporate and brand\, fashion\, sports\, music\, celebrity\n• Australia’s favourites by age and gender\, across screens\, toys\, games\, apps\, and influencers\n• Practical takeaways for range building\, collaborations\, and seasonal timing. \nFormat\nLive online presentation\, concise Q&A\, and resources shared afterwards with members who attend.
URL:https://events.businessinheels.com/event/anz-licensing-brand-trends-update-08-05-2026/
LOCATION:Virtual
CATEGORIES:Online
ATTACH;FMTTYPE=image/jpeg:https://events.businessinheels.com/wp-content/uploads/2026/02/White-Blue-Modern-Grow-Your-Business-in-the-Digital-Age-LinkedIn-Single-Image-Ad-8.jpg
ORGANIZER;CN="lsweeney@licensing.org":MAILTO:lsweeney@licensing.org
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