Driving Traffic Through The Customer Lifecycle – How to Attract and Retain More Customers

Driving Traffic Through The Customer Lifecycle – How to Attract and Retain More Customers

Join us on 14th July at 12:30 PM AEST with Alli Ficarra from Ontraport.

Communicating with leads and customers is a lot like communicating in personal relationships. Just as you wouldn’t ask someone to marry you on the first date, you shouldn’t ask your customers to buy your main product the first time they come across your brand. The customer lifecycle is the journey each of your customers will go through during their experience with your business.

Key Takeaways: Learn about the five customer lifecycle stages and how to prepare marketing strategies for following up appropriately at every phase of relationships with customers.

* How to capture your leads’ attention with valuable content so they’ll provide you with their contact information
* Tactics for turning qualified leads into loyal customers so they’ll come back to spend money with your business time and time again
* How to use tiered product lines so you can warm up leads to buying your core offer
* Ways to delight your customers so they’ll never want to leave
* How to immerse customers into your brand with upsells and cross-sells so they become loyal superfans and referrers
* Tips for connecting your CRM to each funnel so your customers are guaranteed to be nurtured and cared for at every stage

Alli Ficarra is committed to making a difference in business owner’s lives. Her passion, as an ONTRAPORT Business Advisor, is influencing lives by helping people build better businesses. 

Working as an ONTRAPORT Advisor, she specializes in digital marketing and system building — turning new and established businesses into streamlined powerhouses. With Alli’s help, businesses can create better customer experiences, increase sales and automate scalable processes, saving tons of time while building out the business of their dreams.